Radio+Television Business Report 7/15/2016

Rush Pushes for Telecom Act Re-Write
Sentiment is building within the minority broadcast community to press Congress for a re-write of the Telecommunications Act. Illinois Democrat Rep. Bobby Rush was on the Commerce Committee in 1996. More…

Radio’s Weekly Reach Still Higher Than Other Platforms
In its latest comparable metrics report, Nielsen takes a look at media consumption across radio, television, TV-connected devices, PCs, smartphones and tablets. The audience measurement firm has expanded the reporting period to include first quarter for both 2016 and 2015. More…

Why Small Market Owner is Out
One radio owner is so ticked off at the FCC and the state of the broadcasting business in general, he’s turned in his license. Radio Dalhart’s George Chambers filed a “Notice of Suspension of Operations” with the commission this week… More…

NPR Stations Can Join iHeartRadio
NPR member stations can now make their live News Talk programming available on iHeartRadio, the broadcaster’s digital streaming service. Both broadcasters have an agreement that could possibly affect 260 NPR affiliates. More…

Disney Shows NextRadio Enhances Ad Effectiveness
Disney used NextRadio to promote a Demi Lovato contest for eight weeks. The NextRadio app served a digital ad to encourage listeners to register for the “Demi Lovato Flyaway” contest each time one of her songs aired on the radio station the NextRadio user was tuned to. More…

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How Retrans Decision Bodes Well for O&O’s
Television broadcasters received good news when FCC Chairman Wheeler blogged that the commission has completed its review of the retransmission consent process, and concluded no new rules are needed. The decision was a big win for the NAB. More…

Why Post-Auction Fate Unclear for Minority Owners
Many experts question the fate of minority television owners in the spectrum repack following the incentive auction. The FCC has called the 126 MHz spectrum clearing target “unprecedented.” More…

TV Upfront Sales Increase
National television advertising upfront sales are increasing. Though the process isn’t over, consultant Media Dynamics predicts national TV networks could see a 4.5% increase over last year, or $18+ billion. More…

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Sales & Marketing
7 Critical Questions to Gut Check Your Sales Process
By Barrett Riddleberger
If your sales are down, there are three places to check right away: Do you have the right salespeople? Do you have the right sales managers? Is your sales process sufficient? xPotential Selling Inc. CEO Barrett Riddleberger wrote this article to address the third item. More…

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Florida Translator on The Block
Radio Training Network is selling a Florida FM translator. W267BW is licensed to Sebring, which is in the middle of the coasts. More…

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Stocks Post Another Day of Gains
U.S. stocks showed gains again Thursday after the Bank of England indicated that they would launch a stimulus package. Radio post a loss, while Television posted a small gain. The RBR Radio Index fell 6.726, or 1.05%, to 635.503. The TVBR Television Index rose 8.510, or 0.90%, to 949.485. More…

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